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9 Feb 2024 • Blog, Marketing and Design

Helping to make informed changes – how a Practice Plan Consultant helped a practice to meet its challenges

Practice Manager at Eccleshill Dental, Emma Denton, explains how Practice Plan Consultant, Richard Collard, helped get the most out of their marketing by tapping into their phone system. We asked for help with both our…

3 Nov 2023 • Blog, Marketing and Design

The importance of marketing in a dental practice

Practice Plan’s Creative Director Les Jones, spoke to Hayley Irons Director at HI Marketing Ltd about marketing for dental practices. Les: You’ve been involved in marketing for a number of years now Hayley, what for…

25 Aug 2023 • Blog, Marketing and Design

Top 10 tips to increase referrals

Regional Support Manager, Amy Hansford, shares her top 10 tips for increasing referrals from existing patients. Frequently, when I’m in practice discussing overall business plans, the subject of marketing comes up on how to attract…

11 Aug 2023 • Blog, Marketing and Design

Reaping the benefits of automated marketing

Neil Stephen, CEO of dental software company, Dengro, puts the case for automating your marketing activity. With more and more practices looking to go private, owners will need to grow their list of private patients.…

3 Jul 2023 • Blog, Marketing and Design

The importance of a social media strategy

CEO and founder of Diamond Dental Staff, Emma Anastasi explains the importance of using social media in practices. A number of practices struggle with their social media because they’re clinically oriented most of the time.…

10 Feb 2023 • Blog, Marketing and Design

A Game-Changing recruitment hack stumbled upon by accident!

Shaz Memon, founder of Digimax dental marketing agency shares a great recruitment tip that he came across by accident. If your birth year starts with a 19, you will likely remember a world where no…

21 Jun 2022 • Blog, Marketing and Design

Five seconds to move your patients up or down

Les Jones talks about the importance of setting the right tone during the first few seconds of a patient’s visit to a practice. I was recently reminded of how important first impressions are in any…

22 Apr 2022 • Blog, Marketing and Design

How to create a website that instantly connects with patients

What does your website say about your practice and how can you ensure it makes the right impression to potential new patients? Here, our very own Les Jones talks about how you can achieve this…

15 Nov 2021 • Marketing and Design

Social media pressure on dentists and how to deal with it

Practice Plan Area Manager, Suki Singh, caught up with dentist and Confidential trustee John Lewis, and newly qualified dentist Hiraa Jamil, to discuss the positives and negatives of using social media to promote your dental…

13 Nov 2021 • Marketing and Design

Three top tips to boost your digital marketing

Business coach Chris Barrow takes you through three tips on how to best utilise digital marketing, and looks at how Covid-19 related changes could be here to stay for some practices… Utilise all social channels…

14 Jul 2021 • Marketing and Design

Changes in the dental marketing world

Donna Hall speaks to Digimax Founder Shaz Memon about the change in dental marketing over the past year and offers from some tips for practices… Donna: What changes did you see in the way practices…

12 Aug 2020 • Blog, Marketing and Design, Covid-19

How big brands are developing an ethical edge to adapt to COVID-19

In the wake of the pandemic, many businesses and sectors are not operating in their usual capacity, if at all. In fact, it could be said that the outbreak is the most testing ethical challenge…

21 Jul 2020 • Blog, Marketing and Design, Covid-19

A guide to marketing your dental practice post COVID-19

No doubt, there will be some dentists and practice managers reading the title of this article who will question its relevance at this time. After all, you all have a backlog of client appointments to…

22 Apr 2020 • Blog, Marketing and Design, Practice Management

Lessons to learn about social media on lockdown

I remember once someone came to me and asked for some social media help in promoting their upcoming course. They had spent hours and hours putting together a fabulous course programme which they believed would…

2 Mar 2020 • Blog, Marketing and Design

The blurred lines of personal and professional on social media

Lynne Clark asks Sarah Buxton for her advice for employers and employees when it comes to posting on social media sites… When you’re quickly updating your personal Facebook or Instagram pages, do you stop and…

3 Jan 2020 • Blog, Marketing and Design

Are you a white rabbit with your marketing time management?

Do you often find yourself ‘late, late for a very important date’? Whether looking to host an event at the practice or create seasonal marketing literature, we’re all familiar with the pressure of looming deadlines. In this blog, we’ll be providing a few handy tips to help you stay one step ahead when it comes to your marketing strategy.

9 Dec 2019 • Blog, Marketing and Design

Your dentistry questions answered: social media

Once upon a time it felt like there was only Facebook to contend with when it came to social media. But over the past couple of decades several other platforms have emerged and gained popularity, such as Instagram and Twitter, while others have fallen by the wayside, like Bebo and MySpace.

4 Dec 2019 • Blog, Marketing and Design, Practice Management

Is your team geared to snatch defeat from the jaws of victory?

I’ve recently carried out a secret shopper exercise with a number of dental practices across the UK and the results have been a real eye-opener. It seems that the majority of practices are well-versed and skilled in their ability to ‘snatch defeat from the jaws of victory’.